CEO of Shenzhen Likeda Optoelectronics Co., Ltd.

Shenzhen Likoda Photoelectric Co., Ltd., which has been immersed in the research and development of smart home for many years, has more than 10 core intellectual property technologies for smart homes and smart parking lots. It was once the light show of the 2008 Water Cube and Bird's Nest. On CCTV news network, it was once praised by a certain media as Shenzhen Little Giant Company. Recently, CEO Yu Kaitai told reporters that the company used "Internet of Things +" to lead high-end smart homes to civilians. In 2017, China Fund and overseas investment institutions LUCKEVER HOLDINGS LIMIED jointly invested in strategic investment, and have completed the transformation of Hong Kong-listed red chip structure shares. It is expected to enter the capital market during the year.

Smart home "popularization"

As a technology entrepreneur, Kaikai believes that smart homes should go down the luxury of the altar and gradually return to the ranks of people at their fingertips. The "popularization" of smart homes is not mainstream, and even considered "irrational" by the industry, but it shows certain rationality in the analogy of Likoda's intelligence. While peers are still immersed in the grievances of the downturn in the property market and look forward to high-end users, Likoda takes "a profitable, scientific and scientific work, and achieves its own self" as its core competitiveness, and brings together more than 20 companies. Their respective advantages, the establishment of the Ferrari Smart Products Alliance, "Ferrari sharing technology, providing funds, creating a community of destiny" hand in hand Alibaba voice intelligent control system changes with the trend, channel joints overseas decoration, Jin Hao, Mavericks still installed, China Telecom , Yunnan City Investment, Yunnan Luojingwan Square, Guangxi Jinzhou Investment, Hubei Hengda Real Estate, its brand "LKD" "Ferrari" is positioned as a high-end and customized version, has more than 730 large and small projects, remote smart lock, intelligent switch Intelligent monitoring, intelligent curtain linkage, intelligent smoke alarm won the 7th place in the 2017 smart home industry brand evaluation. In 2018, Huaibei established 30 operation agency centers nationwide, facing different consumers, and this strategy The core is to return to the theme of the user experience, so that the former "high on the" products are truly civilian.

Internet of Things +, making the product simple

寇Kai Tai analyzes the existing industry thinking, “Most entrepreneurs who do smart homes are thinking about engineering or developers. They think about how to make products make more money, and we are thinking about IoT+, Many people are considering the product or platform from the perspective of consumers to truly give consumers convenience and enjoyment. The next step is to make the product simple and optimize some processes to save costs. This seems simple The decision actually hides an extremely complicated process, even involving the entire IoT environment. By increasing the user experience to achieve the civilianization of products, it is only a matter of time for Likoda intelligence, but to make smart home civilians The concept of the company is accepted by peers, distributors and the public."

According to Kaikai, “Ferrari Smart” separated itself from the pattern of smart home from the beginning of its establishment, namely, Internet of Things+, leading smart home, smart villa, smart community and smart hotel system, intelligent agriculture, intelligent industrial system. These six big blocks. "Internet of Things and smart home, one is the platform, one is the terminal; one is the communication, the other is the reception, they are each other, can not be separated, so talking about the future of smart home, it is necessary to put in the environment of the Internet of Things Underneath."

        80, 90 after the main user of smart home

Kaikai Tai imagines changes in the next five years. In the next five years, 4G and 5G communication networks will be much more mature than now, and there will be more and more smart phone terminals. At that time, smart homes will take the fast track of the Internet of Things. Rapid development, spanning time and space in fast and agile information transmission. After five years of smart products, after 80, 90, the audience will become the backbone of society, and the power of consumption and voice will increase.

"Our product audience must be 80, 90, on the one hand because their ideas are more open, and it is easier to accept the new trend of smart home. On the other hand, they apply to smartphones, WeChat, Weibo, etc. More frequent, and these elements can be applied to the design and marketing of our products, so our products must be safe, comfortable and entertaining."

Kaikaitai is very optimistic about its products. "It has been widely used in high-end properties at home and abroad. Low-carbon, energy-saving, green and environmentally-friendly, intelligent home life must be the future trend. The next few years should be the take-off period of the company and the entire industry. ”